July, 2021

Tokyo, Japan 2020 Sales: ¥50,192 million^a

From developing new flavor formations to expanding company personnel, T. Hasegawa’s unwavering focus allowed for consistent growth across platforms. Keeping its finger on the pulse of consumer needs and market trends has led to new technology and opportunities for […]

Developing new technologies and finding inspiration in challenges

T. Hasegawa’s Senior Flavor Chemist Austin Luft is profiled in this months edition of perfumer & flavorist. Find out about his latest project, favorite ingredients and more. READ FULL ARTICLE Subscribe to our newsletter today […]

The Foundations of Flavor: How the Reaction Process Gives Authenticity to Savory Foods

Imagine you’re attending an outdoor barbecue or tailgate party this summer. You’re sipping on an iced coffee mocha, others are drinking iced tea, family and friends are grilling smoked sausage or veggie burgers and […]

CERRITOS, CALIF. — Functional food ingredients that support better sleep, reduced stress and improved focus are in demand and driving product innovation, according to a new report from T. Hasegawa.

The flavors producer cited research from Lightspeed/Mintel that found nearly 70% of consumers currently use products that feature a functional […]

COVID-19 has driven changes in how we eat, shop, work, and play that will offer new opportunities for food product developers.

Product innovation moved to the back burner in the past year as food and beverage companies focused on keeping their businesses operational in the midst of […]

As health-conscious consumers seek refreshing, flavorful, and satisfying alternatives to traditional alcoholic beverages, no- and low-alcohol beers, spirits, and mocktails are gaining popularity, spurred by innovations in flavor, function, and variety.

Alcoholic beverages have played a starring role in social interactions since the beginning of human history, helping to […]

T. Hasegawa has released its 2021 Food and Beverage Flavor Trends Report, which identifies the latest consumer tastes and predicts upcoming changes in what consumers will look for in packaged foods, beverages and even foodservice.

Overall food and beverage trends for 2021 include:

• Rise in dessert-inspired dairy products (consumer […]