DRINK MIXES, ELECTROLYTE,
ENERGY & SPORTS DRINK CONCEPTS

Our exceptional beverage team can provide you with amazing flavor options in your drink mixes, electrolyte, and energy drinks.

DRINK MIXES, ELECTROLYTE,
ENERGY & SPORTS DRINK CONCEPTS

Our exceptional beverage team can provide you with amazing flavor options in your drink mixes, electrolyte, and energy drinks.

Drink Mixes, Electrolyte, Energy & Sports Drinks

Tasteful hydration can be found in most types of drinks, but when it comes to beverages that energize, refuel, and refresh, drink mixes, electrolyte, and energy drinks have it covered. These drinks provide busy bodies, athletes and the sports drink aficionado a boost of energy and replenishment. While providing a range of functional benefits, these drinks do well in offering flavor varietals too.

While the sports and energy drink categories do well encapsulating fruity flavors, flavor innovation broadens the market. Our exceptional beverage team can provide you with amazing flavor options in your drink mixes, electrolyte, and energy drinks.

Bottles of colorful sports drinks in ice

Sports Drink Consumption

Leading reasons for sports drink consumption are:

0%
replenishing electrolytes.
0%
quenching thirst.
0%
boosting energy.
0%
of sports drink consumers consider their favorite flavor to be important when making purchasing decisions.

Drink Mixes, Electrolyte, Energy & Sports Drinks

Consumers are most interested in trying the following flavors in energy drinks:

0%
Fruit Punch
0%
Lemonade
0%
Tropical
0%
of consumers consider flavor to be an important factor when purchasing energy drinks.
4 colorful glasses of energy or sports drinks

Get your head in the flavor game

Before powerhouse energy and sports drink brands made their way into the market, these functional drinks were created out of a need for refueling and energizing. The first energy drink was created in the 1960s by a Japanese company. The drink was sold as an energizing tonic that enhanced concentration. Within that same decade, sports drinks first appeared as a means of replenishing electrolytes lost during physical activity. Since then, the sports and energy drink market has expanded and is widely consumed by athletes and busy professionals today.

While sports and energy drinks are chosen for their functional benefits, consumers also seek these beverages out for their taste. Versatility in flavors keeps consumers engaged. Younger adults are driven by flavor innovation in both energy and sports drinks. Positioning these drinks as a tasty and exciting alternative will bode well for category participation. Entice adventurous consumers by borrowing flavor inspiration from other formats.

In addition, explore what different groups are interested in to elevate the sports and energy drink experience. For example, women prefer light-flavored beverages in sports drinks – capture their attention with fruity and berry flavors. Conversely, brands should be mindful of consumer health priorities and explore with less sweet flavor profiles.

0%
of US adults consume sports drinks.
0%
of US adults whose primary energy-providing beverage is energy drinks, claim energy drinks taste better than rival sectors.

Source: Kantar Profiles/Mintel, February 2021

5 colorful energy drinks

Flavor Pairings

Our sports and energy drink flavors are available in a wide range of options including Natural, Organic, WONF, TYPE, N&A and more.

Whether you are looking for confectionary, fruity, floral or another flavor profile for your drink mixes, electrolytes, energy or sports drinks, we can deliver spray dried, liquid, paste, or reaction flavors in water soluble or oil soluble formats.

  • Acai

  • Apple

  • Apricot

  • Banana

  • Beetroot

  • Black Cherry

  • Black Currant

  • Blood Orange

    Blue Raspberry

  • Blueberry

  • Boysenberry

  • Bubble Gum

  • Cherry Blossom

  • Chocolate

  • Cinnamon

  • Coconut

  • Coffee

  • Cotton Candy

  • Cucumber

  • Dragonfruit

  • Elderflower

  • Fig

  • Gấc

  • Ginger

  • Grape

  • Grapefruit

  • Green Apple

  • Green Tea

  • Guarana

  • Guava

  • Hassaku Orange

  • Hibiscus

  • Jalapeño

  • Kiwi

  • Lemonade Lime

  • Lychee

  • Mandarin

  • Mango

  • Marionberry

  • Matcha

  • Melon

  • Mint

  • Orange

  • Passionfruit

  • Peach

  • Pear

  • Pie Crust

    Pineapple

  • Pomegranate

  • Punch

  • Rose

  • Sherbet

  • Starfruit

  • Strawberry

  • Watermelon

  • Wildberry

  • Vanilla

  • Yogurt

  • Yumberry

  • Yuzu

Acai

Apple

Apricot

Banana

Beetroot

Black Cherry

Black Currant

Blood Orange

Blue Raspberry

Blueberry

Boysenberry

Bubble Gum

Cherry Blossom

Chocolate

Cinnamon

Coconut

Coffee

Cotton Candy

Cucumber

Dragonfruit

Elderflower

Fig

Gấc

Ginger

Grape

Grapefruit

Green Apple

Green Tea

Guarana

Guava

Hassaku Orange

Hibiscus

Jalapeño

Kiwi

Lemonade Lime

Lychee

Mandarin

Mango

Marionberry

Matcha

Melon

Mint

Orange

Passionfruit

Peach

Pear

Pie Crust

Pineapple

Pomegranate

Punch

Rose

Sherbet

Starfruit

Strawberry

Watermelon

Wildberry

Vanilla

Yogurt

Yumberry

Yuzu

Want to Learn More?

Contact us today to discuss your product development needs,
request a sample or a flavor kit.

Email Us.

*This call may be monitored and recorded for record-keeping, training and quality-assurance purposes.

Email Us.

*This call may be monitored and recorded for record-keeping, training and quality-assurance purposes.

3 energy drink cans