HARD SELTZER
FLAVOR CONCEPTS

Our applications team can craft a variety of customized flavors for hard seltzer beverages including citrus flavors, berry flavors, and tropical fruit flavors.

HARD SELTZER
FLAVOR CONCEPTS

Our applications team can craft a variety of customized flavors on hard seltzers beverages, including citrus flavors, berry flavors, and tropical fruit flavors.

Hard Seltzer Flavors

Hard seltzer is a blend of carbonated water, alcohol, and flavor, most often packaged in cans for portability. The flavor offerings differ by brand and range from basic fruit flavor profiles to more elevated profiles such as lemon agave hibiscus, and cucumber peach.

T. Hasegawa’s talented R&D team produce innovative flavors for hard seltzer applications.

Our applications team can craft a variety of customized flavors for hard seltzer beverages, including citrus, berry, and tropical fruit flavors.

Pineapple and orange slices

Popular Flavor Profiles

Popular Flavor Profiles

CITRUS TYPES

Lemon

Lime

Grapefruit

Blood Orange

Red Orange

CITRUS TYPES

Lemon

Lime

Grapefruit

Blood Orange

Red Orange

FOREST BERRY TYPES

Blackberry

Elderberry

Blueberry

Raspberry

Strawberry

Wild Cherry

FOREST BERRY TYPES

Blackberry

Elderberry

Blueberry

Raspberry

Strawberry

Wild Cherry

TEA TYPES

Sweet

Lemon

Chai

Peach

Half & Half

Lemonade

Matcha

Green

Hibiscus

TEA TYPES

Sweet

Lemon

Chai

Peach

Half & Half

Lemonade

Matcha

Green

Hibiscus

TROPICAL FRUIT TYPES

Guava

Kiwi

Mango

Passionfruit

Pineapple

TROPICAL FRUIT TYPES

Guava

Kiwi

Mango

Passionfruit

Pineapple

WINE TYPES

Sangria

Margarita

Paloma

Bellini

Mimosa

Pinot Noir

WINE TYPES

Sangria

Margarita

Paloma

Bellini

Mimosa

Pinot Noir

Small glass of hard seltzer with fruit

Hard Seltzers

RTD types purchased, by age, 2022

All Age Groups – 32%
22-34 Age Group – 44%
35-44 Age Group – 42%
45-54 Age Group – 41%
55+ Age Group – 14%

The Future of Hard Seltzers

The global hard seltzer market is growing as a result of rising consumer demand for non-alcoholic and low-alcoholic beverages due to a greater emphasis on health and wellness. Hard seltzers have sparked massive innovation in the flavored malt beverage category.

To expand flavor innovation with hard seltzers, brands can launch products that celebrate flavors, traditions and beverages native to different cultures. In the United States, berry flavors are the most popular hard seltzer flavors. The alcohol content of hard seltzer varies depending on the brand. This category is positioned to meet the needs of customers seeking healthier beverage options.

0%
of adults in the U.S. say that taste is a reason they drink alcohol.
0%
of millennials in the U.S. drink hard seltzers.

Source: Mintel

2 glasses of hard seltzer with fruit
Berries

FLAVOR PAIRINGS

Our TTB flavor portfolio offers a variety of flavor profiles including citrus, orchard, berry, tropical, dessert, floral, sweet brown, nut, spices, herbs, savory and many more.

Whether you are looking to enjoy alcoholic beverages at home or on-the-go, we can provide a customizable profile for your next hard seltzers flavor application.

  • Black Cherry

  • Blackberry

  • Blue Raspberry

  • Blueberry

  • Cherry

  • Coconut

  • Cranberry

  • Cucumber

  • Grape

  • Green Apple

  • Guava

  • Hassaku

  • Hibiscus

  • Iyokan

  • Kabosu

  • Key Lime

  • Kiwi

  • Lemonade

  • Lemongrass

  • Limeade

  • Lychee

  • Melon

  • Mikan

  • Natsumikan

  • Papaya

  • Passionfruit

  • Peach

  • Pear

  • Pineapple

  • Pomegranate

  • Raspberry

  • Red Orange

  • Shikuwasa

  • Sudachi

  • Sweet Orange

  • Tangerine

  • White Peach

  • Wild Cherry

  • Yuzu

Almond

Apricot

Banana

Black Cherry

Black Walnut

Blackberry

Blueberry

Brown Sugar

Butterscotch

Cake

Candy Caramel

Chai

Chocolate

Cinnamon

Cocoa Nib

Coconut

Crème Brûlée

Dark Chocolate

Fresh Cut Cedar

Gardenia

Grape

Gingerbread

Hazelnut

Honeysuckle

Jasmine

Juniper Berry

Lavender

Lemon

Lime

Liqueur

Lychee

Magnolia

Maple Syrup

Marjoram

Molasses

Mulberry

Nectarine

Nougat

Nutmeg

Orange Blossom

Passionfruit

Peach

Peanut Butter

Pear

Peppermint

Plum

Pumpkin Spice

Raspberry

Red Currant Jam

Rose

Sage

Sandalwood

S’mores

Spiced Nuts

Strawberry

Tamarind

Tangerine

Tea

Thyme

Toffee

Vanilla

Walnut

Wine

Want to Learn More?

Contact us today to discuss your product development needs,
request a sample or a flavor kit.

Email Us.

*This call may be monitored and recorded for record-keeping, training and quality-assurance purposes.

Email Us.

*This call may be monitored and recorded for record-keeping, training and quality-assurance purposes.

7 glasses of hard seltzer in a row