NEWS
T. Hasegawa USA Expands State-of-the-Art Flavor Innovation Center in California
T. Hasegawa unveils its expanded Flavor Innovation Center in Cerritos, promoting advanced flavor development in North America.
T. Hasegawa Acquires Abelei Flavors, Inc.
T. Hasegawa Acquires Abelei Flavors, Inc. On August 30th, 2024, T. Hasegawa USA Inc. has acquired Abelei Flavors, Inc. The purchase fits into T. Hasegawa USA, Inc.’s strategy to broaden its flavor [...]
From Matcha to Sriracha: Asian Flavor Trends from the World’s Leading Expert in Eastern Food & Beverage Flavors
Asian cuisine is more popular than ever before, in restaurants and home kitchens across North America. Flavor experts at 120-year-old Japanese company T. Hasegawa highlight the latest Asian food trends. It’s [...]
Diving into the diversity of Asian flavors
Diving into the diversity of Asian flavors: Masala, shoyu and kimchi all come in countless variations The US food industry and American consumers still have many journeys ahead in exploring the diversity of Asian [...]
T. Hasegawa: Where Flavor Meets Protein
Flavors specialist T. Hasegawa eyes trends, tastes involving flavor and protein For more than a century, T. Hasegawa has made “Life Taste Better” through custom flavors and fragrances developed for the world’s top food [...]
Low-Calorie, High-Flavor: How the Complex Science of Flavor Development is Reshaping the Health and Sports Nutrition Industry
Consumers are seeking new foods and beverages that help with weight loss, strength training and improved mental function – but they don’t have to compromise on taste, thanks to new flavor technology. [...]
GLOBAL FLAVOR LEADER RELEASES 2022 FOOD & BEVERAGE TRENDS REPORT
California-based T. Hasegawa USA publishes annual report highlighting the latest developments in food/beverage consumer trends and up-and-coming ingredients. CERRITOS, Calif. (Jan. 11, 2022) – For more than a century, T. Hasegawa has developed custom [...]
Cheese Trends: The Innovation Behind More Flavorful Fromage
Outlining cheese and dairy flavor trends and how technology has aided the development of flavors in these categories. While it’s no surprise that consumer demand for most food and beverage categories has lifted since [...]
Rich, Creamy and Dairy-Free: How advanced emulsion technology is delivering full-bodied flavor to dairy alternatives and low-fat foods.
Consumer food trends like plant-based dairy and reduced-fat are challenging brands to replicate the satisfying taste that whole milk provides – without relying on increasingly pricey edible oils. According to a [...]
T. HASEGAWA USA INTRODUCES NATURAL PLANT-BASED DAIRY FAT MIMETIC
California-based flavor company announces EmulsiTRACTTM colloid technology, which replaces fats and improves creamy mouthfeel in foods and beverages. Hasegawa’s patented technology also reduces reliance on edible oils, in response to skyrocketing commodity prices in [...]
T. HASEGAWA USA, INC. TO EXPAND PRODUCTION WITH NEW CALIFORNIA MANUFACTURING FACILITY
Global Top 10 food & beverage flavor company plans to open a state-of-the-art sweet flavor manufacturing plant in Rancho Cucamonga, California in March 2022. CERRITOS, Calif. (November 23, 2021) – One of the [...]
Flavor technology is changing consumer perceptions about plant-based proteins
Better Burgers: How flavor technology is changing consumer perceptions about plant-based proteins and expanding the category. Across North America, plant-based diets are on the rise. According to a 2018 Gallup poll, more than 5% [...]
