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GET A FRESH TASTE OF NAVEL ORANGE

Enhance your dish or beverage with the refreshing flavor of Navel Orange using our HASEAROMA technology. This technology helps replicate the fresh and juicy taste of Navel Orange for an authentic flavor in a variety of applications.

By Breanna Jackson, T. Hasegawa

Enhance your dish or beverage with the refreshing flavor of Navel Orange using our HASEAROMA technology. This technology helps replicate the fresh and juicy taste of Navel Orange for an authentic flavor in a variety of applications.

By Breanna Jackson, T. Hasegawa

CHOOSE THE FLAVOR

Navel Oranges

NAVEL ORANGE

Juicy

Fresh

Sweet

THE SWEET FLAVOR OF NAVEL ORANGE

With HASEAROMA, the citrus flavor or navel orange is intensified. Distinct characteristics such as the sweet authentic flavor are amplified, allowing for a controlled and pronounced flavor experience.

Glasses of orange iced tea with orange slices
Plate of Orange Chicken with scallions
Bowl of orange ice cream
Navel oranges and blossoms

Fun Fact:

Navel oranges are actually a natural mutation that occurred on a sweet orange tree in a Brazilian monastery during the early 19th century. This mutation caused the orange to develop a second “twin” fruit opposite its stem, resembling a human navel—hence the name “navel orange.” This unique feature makes navel oranges seedless, as the second fruit grows at the expense of seeds, making them particularly popular for eating fresh.

Did you know all navel oranges are genetically identical to the first tree because they are propagated through grafting and not grown from seeds?

Fun Fact:

Navel oranges are actually a natural mutation that occurred on a sweet orange tree in a Brazilian monastery during the early 19th century. This mutation caused the orange to develop a second “twin” fruit opposite its stem, resembling a human navel—hence the name “navel orange.” This unique feature makes navel oranges seedless, as the second fruit grows at the expense of seeds, making them particularly popular for eating fresh.

Did you know all navel oranges are genetically identical to the first tree because they are propagated through grafting and not grown from seeds?

Navel oranges and blossoms

ORANGE TRENDS

Flavor landscape for fruit drinks and juice

Orange

100 /100 Prevalence

Predominant flavor in fruit/flavored still Drinks and juice

Navel Orange on white

Source: Flavorscape AI

Juice innovation is focused on popular fruit flavors

Orange
Apple
Mango
Coconut Water
Lemon
Grape
Strawberry

Source: Mintel GNPD, Feb. 2023 – Jan. 2024

Entice consumers with the authentic and fresh taste of Navel Orange. Connect with out team to learn more about our Navel Orange HASEAROMA flavor.

Entice consumers with the authentic and fresh taste of Navel Orange. Connect with out team to learn more about our Navel Orange HASEAROMA flavor.

Navel Orange on white
A peach cut in half showing the seed pit.

Want to Learn More?

Contact us today to discuss your product development needs,
request a sample or a flavor kit.

Email Us.

Email Us.

*This call may be monitored and recorded for record-keeping, training and quality-assurance purposes.

June 12th, 2024|Flavor Solutions|

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